Laguna Lăng Cô and Hulos to host “The Journey to The East” Fashion Show

Laguna Lăng Cô and Hulos to host “The Journey to The East” Fashion Show

Lang Co, Thua Thien – Hue, September 24, 2018 – The world-class integrated resort Laguna Lăng Cô located in between of the central coast cities of Danang and Hue will join with two young talented designers – The Huy and Hai Long, founders of the fashion brand Hulos – to host ”The Journey to the East” fashion show to honour the traditional handicraft of Vietnam at Banyan Tree Lăng Cô Hotel within the integrated resort at 6 p.m. on October 26.

“The Journey to the East” will mark the 11th anniversary of the fashion partnership between The Huy and Hai Long. Inspired by the patterns and the cuts of Vietnam’s royal costumes and the harmony of the Eastern and Western cultures, the two designers will be showcasing a collection of silk, brocade and organza ao dai creations in mixed dark shades to deliver lacquer effects  with unique embroidered details from modern jean designs.

the collection of “”The Journey to the East” by Hulos
Miss Vietnam 2008 Thuy Dung in a costume inspired by imperial mantles combined with Vietnam’s and Japan’s hand-made embroidery art – a typical creation in the collection of “The Journey to the East” by Hulos

Highlights of these costumes are popular patterns of the East and Vietnam’s royal dynasties, including dragons, phoenixes, peacocks, and clouds which are made by the traditional embroidery art of Vietnam and Japan, to bring the liveliness and flexibility to the outfits. Going beyond the limit of a typical fashion show, “The Journey to the East” will leverage viewers’ emotions to admire the values of creativity in between of imposing nature plus the quintessence of imperial dynasties via architecture and design of Banyan Tree Lăng Cô.

“I have always cherished the traditional values of art shows as they give audiences good chances to understand stories of a country in the liveliest way. At Laguna Lăng Cô, we have always connected our brand to local values by hosting lifestyle events to help link people closer to art and life. I am eager to see this special performance, especially in the ancient citadel city of Hue – a cradle of Vietnam’s culture,” said Gavin Herholdt, Managing Director of Laguna Lăng Cô.

Banyan Tree Hotel under Laguna Lăng Cô Resort

Banyan Tree Hotel under Laguna Lăng Cô Resort, a host venue of “The Journey to the East” event

Over 100 invited guests, including entrepreneurs, artists and business leaders and representatives from the press will gather at an outdoor stage at Banyan Tree Lăng Cô which will be set up on the central lake of the hotel to reflect the beautiful night sky and mingled with the glitter of meticulously-made embroidery patterns on all the costumes. The sounds of drums, voices singing and dancing by masters of the art of tuồng (a form of Vietnamese theatre) with their typical face-makeup will accompany the performances of the 30 leading models in the show.

To be named in Top 10 Hempel Designer Contest Hong Kong, Hulos has unveiled their collections at many countries in the world and most of their creations deeply influenced by cultural values of the East, especially the traditional embroidery art made by hands. Each of Hulos’’ collection was born with different cultural stories of countries around the world, or emotions and ideas of life.

The pristine heaven-like beauty of Lăng Cô Bay The pristine heaven-like beauty of Lăng Cô Bay

Sharing about the special upcoming performance at Banyan Tree Hotel, part of the Laguna Lăng Cô Resort, Hulos reminded that it was their unique experience to come to another world since the first  visit to Banyan Tree. “We have never ever seen from anywhere else in Vietnam the mountains’ and seas’ views like this charming place where we feel a release of burden and stress of work and daily life. A dinner was set up for two of us at the Thai fine-dining restaurant Saffron on a mountain’s side overlooking to the East Sea with the stunning sunset view in orange shade at the horizon. All emotions were exposed and we had many ideas for the show that would be sure to bring such exclusive experience to audiences in the sacred land of Hue.

About Hulos

Hulos Logo

Hulos is a collaboration of two designers Huynh Hai Long and Dang The Huy. With over 10 years in fashion industry, ao dai is always a top choice of them to join art projects and performances overseas as it shows the characteristics and uniqueness of Vietnam. However, Hulos has turned their ao dai into voguish and practical creations by infusing the spirit of contemporary world trends.


  • Future designers (Vietnam Collection Grand Prix 2006)
  • Winner and extra title for color treatment (Vietnam Collection Grand Prix 2009)
  • Press Vote’s and Potential Designer’s awards (China Young Fashion Designer Contest 2011)
  • Top 10 Hempel Designer Contest Hong Kong

National and international shows:

  • Vietnam Fashion Week from 2010 to 2015 (two seasons per year)
  • Japan Aff Fashion Show
  • Expo Fashion Show Shanghai
  • Đẹp Fashion Show
  • Ao Dai Festival in America
  • Ao Dai Show in Japan
  • Ao Dai Festival in Hue
  • The Oriental Night of Hue